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Employer brandingRecruitment marketing

Why Consistent Brand Presentation is Important for Recruitment Marketing

One of the most effective ways to increase brand awareness is by focusing on consistent visual identity.

2 min read · By Academic Positions

Recruitment marketing

Why Universities Should Use Recruitment Marketing

As the number of universities continues to grow, it’s more important than ever to approach hiring thoughtfully and strategically.

3 min read · By Academic Positions

Recruitment marketing

Understanding Recruitment Marketing for Universities

In order to do recruitment marketing effectively, your institution needs to have certain skills and competencies as well as a “long game” mindset.

3 min read · By Academic Positions

Recruitment marketing

Recruitment Marketing for Academics: What is Recruitment Marketing?

Recruitment marketing is the practice of using marketing strategies to promote the value of working for a particular employer as a way to attract, engage, and recruit employees.

3 min read · By Academic Positions

Recruitment marketing

When Should You Use Storytelling in your Academic Recruitment Marketing Strategy?

Storytelling is a fantastic tool for engaging potential candidates, but you have to start telling your story long before you’re looking to fill a vacancy.

2 min read · By Academic Positions