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Articles (4)

Employer branding & Recruitment marketing

Why Consistent Brand Presentation is Important for Recruitment Marketing

One of the most effective ways to increase brand awareness is by focusing on consistent visual identity.

2 min read

Employer branding & Interview

Looking into the Future of Recruitment with the University of Jyväskylä

We spoke to Marjo Salmenkivi, Team Leader, Recruitment Team, at the University of Jyväskylä to learn more about how they uses social media to create awareness and promote their employer brand.

3 min read

Effective job adverts & Employer branding

Why Didn’t Anyone Apply? How to Avoid Reposting Your Vacancy

Although there is no magic formula or remedy, there’re several steps you can take to put your university in the best position to reach more & better applicants.

4 min read

Employer branding & Recruitment marketing

What do We Mean When We Talk About Storytelling?

By using storytelling in your content marketing, your institution can stand out from the competition and position itself as an attractive employer.